Verifex Documentation
Overview and implementation guide aligned with the live platform
This documentation introduces core concepts and how Verifex works end to end for brands. For the full consumer-facing explanation of every verification result, see the Help Center — verification results.
1. Platform overview
Verifex Authentication Solutions Ltd provides a QR- and code-based product authentication and anti-counterfeiting platform.
- Each protected product unit maps to a unique verification identity (secret code and/or QR scan token) in a secure database.
- QR codes open a brand verification URL on www.verifexglobal.com.
- Consumers receive a clear outcome: genuine first scan, duplicate, clone/suspicious, fake, blocked, wrong brand, not yet scannable, or product not active.
- Brands use dashboards, Scan Explorer, alerts, and counterfeit reports for investigation and enforcement support.
2. Key concepts
- Brand
- A company profile with branded verification pages, products, codes, and portal users.
- Product
- A catalog item codes are linked to. Must be active for public genuine verification.
- Verification code / unit
- One database row for one physical item (secret code and/or QR token).
- QR scan token
- Opaque token in URLs such as
/{brand-slug}/verify/{token}. - Batch
- A named group of codes generated together for printing and activation.
- Scan event
- A verification attempt with outcome, time, and approximate location (policy may store counters for some repeats).
- Brand portal
- Dashboard, analytics, Scan Explorer, reports, team, and settings for brand users.
3. How product verification works
3.1 Code and QR generation
- Administrators generate a batch of unique codes/tokens for a product.
- Each unit is stored with brand, product, and batch metadata.
- QR codes point to a verification URL, for example:
https://www.verifexglobal.com/{brand-slug}/verify/{32-character-token} - Secure exports are prepared for print vendors; codes remain registered in Verifex.
- Batches/codes are activated when products ship so public verification succeeds.
3.2 Consumer verification flow
- Consumer scans the QR or opens the brand page and enters the authentication code.
- The branded verification page may request location permission.
- Verifex checks: exists? correct brand? product active? code status scannable?
- The page returns one of the live result statuses (see Help Center).
- Where applicable, consumers can submit a counterfeit report with photos and purchase details.
3.3 Result types (summary)
Public marketing previously described only three outcomes. The live system shows all of the following (full detail: Help Center §2):
- Verification successful (
genuine_first) - Duplicate verification (already scanned; no clone alert)
- Possible counterfeit / cloned QR (duplicate + clone triggers; often
suspicious_repeat) - Fake product detected (
fake_not_found) - Counterfeit alert — do not buy (blocked after confirmed duplication)
- Code found — different brand
- Code exists but cannot be verified yet (inactive / expired / restricted)
- Product not available for verification (catalog product not active)
- No verification code received
4. Clone detection, alerts, and enforcement
Clone / suspicious detection is based on inconsistent verification patterns for the same unit, such as:
- Scans from multiple countries
- Scans from multiple states or regions
- Scans from multiple network locations
- Scans from multiple devices or visitor sessions
Same-session page refreshes are not treated as a new person. When clone rules fire, consumers see a stronger warning and a report button; brands can receive email/SMS alerts and investigate in Scan Explorer.
Time-stamped histories, locations, and consumer reports support legal and enforcement teams. Verifex provides evidence — it does not replace law enforcement.
5. Fake results and consumer reporting
- Unrecognized codes show Fake Product Detected without a genuine product image.
- Blocked counterfeit-duplication codes show an explicit do-not-buy alert.
- Consumers can submit reports (email, phone, store, channel, price, photos, remarks) protected by Turnstile.
- Reports appear in the brand’s counterfeit reports area for triage.
6. Analytics and operations
- Dashboard metrics for genuine first scans, suspicious repeats, and fake attempts
- Geographic views and product/batch performance
- Scan Explorer with filters and exports
- Code inventory and inactive-code workflows (admin tools)
- Team roles, impersonation (admin), and security settings
7. Integration model
Brands primarily operate through the Verifex web portal and admin-managed onboarding. Day-to-day integration for most customers is:
- Print-ready / vendor exports of QR tokens and codes
- Branded consumer verification URLs on packaging
- Portal analytics, Scan Explorer exports, and alert emails/SMS
- Secure admin access for code generation, activation, and blocking
Custom system-to-system API projects are scoped separately with Verifex — contact sales if you need a dedicated integration discussion.
8. Best practices
- Keep products active and activate batches only when goods ship
- Use correct brand-slug QR URLs on artwork
- Educate consumers to scan at purchase and report clone/fake warnings
- Monitor clone and fake alerts promptly
- Block confirmed duplicated codes after investigation
- Coordinate with legal/enforcement using exports and report evidence